fitness industry news

ABC Fitness Names Maggie Lower As New CMO

Marketing professional Maggie Lower will serve as the new ABC Fitness chief marketing officer, effective immediately. 

Lowe’s Increases Its Exercise Machine Offerings As It Tries to Retain Its Revenue Strength During COIVD-19

Echelon Fitness, Spirit Fitness and Body Flex Sports are among the brands that Lowe's, the home improvement behemoth is stocking.