fitness equipment

Modern luxury hotel gym with ONYX cardio machines, treadmills, bikes and dumbbell rack, mirrored walls, wood flooring and LED lighting.

Matrix Fitness Renews ILHA Deal, Adds Onyx to Four Seasons London

Matrix Fitness has expanded its luxury hotel presence with the U.K.'s first complete Onyx Collection and a renewed partnership with ILHA.

collage of fitness amenities inside different apartment buildings
member exclusive

Luxury High-Rises Level Up Their Fitness Amenities

New York's luxury residential developers are building fitness centers that rival top private clubs and boutique studios.

Legasuarus machine
member exclusive

HFA 2026: These Products Took Over the Show Floor

At the fitness and wellness industry's biggest annual trade show, launches across strength, AI, recovery and wellness point to a more connected approach to the gym floor, while Pilates cemented itself as a mainstream modality.

A woman on a Pilates reformer wearing a Stakt vest.

Stakt Expands Into Weighted Vests and a Bigger Fitness Vision

Stakt, the brand behind the viral foldable yoga mat, has launched an adjustable weighted vest as it expands into new fitness categories.

Primal plate-loaded machine

Echelon, Primal Partner To Combine Connected Tech & Strength Equipment

The two brands are coming together to create a unified performance ecosystem that leverages Echelon's tech and Primal's strength equipment.

man runs on a Technogym treadmill

Technogym Rolls Out New AI Features for Personal Trainers, Gyms

Technogym's new AI Ecosystem leverages data from more than 38 million users, featuring an AI coach and an AI assistant for operational tasks.

Peloton bike

Peloton, Precor Unveil Unified Equipment for High-End Gyms

With the help of its subsidiary Precor, Peloton is pushing into gyms with new Commercial Series products including a connected bike and treadmill.

Crunch Fitness Clubs Can Add Freemotion Equipment in New Deal

Now an approved global vendor for the Crunch Fitness, Freemotion will bring its iFIT-powered connected fitness and strength equipment to Crunch facilities.

Centr x Hyrox training center

Fitnessmith Lands East Coast Deal for Centr x Hyrox Training Centers

Fitnessmith has been named the exclusive U.S. East Coast commercial partner for Centr x Hyrox official product lines.

Mark Wahlberg at the HFA Show 2025

Equipment, Fit Tech Brands Unveil HFA Show 2026 Plans

These are a few of the big fitness equipment and technology launches you can expect to see at the upcoming HFA Show in San Diego