Dave Long

Purpose Brands board co-chairs Dave Long and Chuck Runyon

HFA Show: Chuck Runyon, Dave Long Talk Advocacy, Global Expansion

Purpose Brands board co-chairs Dave Long and Chuck Runyon are calling on fitness industry stakeholders to embrace advocacy efforts.

exterior shot of an Orangetheory Fitness studio in Boca Raton, Florida

Orangetheory, Anytime Fitness Unveil Parent Company, Name New CEO

Former Topgolf CEO Tom Leverton will lead Purpose Brands, a holding company comprising Orangetheory Fitness, Anytime Fitness and more.

an orangetheory fitness class

Orangetheory Set for Florida Expansion Thanks to Key Franchise Deal

Manna Capital Partners plans to "aggressively expand" Orangetheory Fitness in Florida through new unit development and strategic acquisitions.

From Orangetheory to F45, Boutique Fitness CEOs Talk State of the Industry

Boutique fitness is booming post-pandemic as consumers embrace in-person experiences and community interactions.

Orangetheory Plots London Expansion With Digme Fitness Deal

Orangetheory Fitness is accelerating its global expansion plans as Digme Fitness has acquired the brand's London studios.

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BREAKING: Orangetheory Fitness Joins Gympass Conglomerate

Gympass says that the new business relationship with Orangetheory Fitness has been on the wishlist of its members.

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Orangetheory Fitness Launches Flagship Location in NYC

The flagship NYC studio will also have a street-level retail store where Orangetheory will sell co-branded merchandise.

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Orangetheory Fitness Introduces DJ Steve Aoki as CMO (Chief Music Officer)

The Orangetheory Fitness CMO explains that there will be familiar music as well as some unknown music pieces.

Orangetheory Fitness CEO Peddles Inaccurate Information to Lure Members Back to the Gym

On the last Friday in August, Dave Long, the CEO of Orangetheory Fitness (OTF), emailed a “pep talk” to members […]