cold therapy
WellnessSpace Brands Launches Dry Cold Plunge Machine
The PolarWave Dry Plunge offers a new way to take advantage of the benefits of cold therapy while removing water from the equation.
Am-Finn’s ‘Frost Locker’ Offers Cold Therapy Without the Plunge
An enclosed, temperature-controlled room, the Frost Locker provides the benefits of cold therapy while avoiding the challenges of water immersion.
Othership Coming to NYC’s Upper East Side With New ‘Social Spa’ Concept
Othership announced plans to open a 14,000-square-foot UES location in 2027 that will feature the brand's first "social spa" concept.
Plunge Taking Part in Academic Study on the Benefits of Saunas, Cold Therapy
Plunge has partnered with the Medical University of South Carolina to provide its cold plunge and sauna systems for use in research studies.
Plunge Launches All-In Gen 2 Featuring Smarter Tech & Design Upgrades
The next generation of Plunge's flagship cold tub delivers faster cooling, enhanced filtration and integration with the Plunge App.
Othership Opening in Brooklyn, With More US Expansion on the Way
Social contrast therapy brand Othership is expanding its footprint in New York City with a new Williamsburg, Brooklyn, location.
5 New Trends Driving the Business of Wellness & Recovery
From cold-plunge alternatives to brain-health wearables, the world of wellness and recovery has never been more dynamic.
Othership Raises $8.5M To Grow Social Sauna & Ice Bath Experience
Othership has raised $8.5M to expand its social sauna and ice bath experience in the U.S., with a new location opening soon in Brooklyn.
New Study Links Cold Exposure to Cellular Anti-Aging Benefits
A new study links cold exposure to improved cellular function and longevity, while the cold plunge market heats up.
Want a Stake in Plunge? Investment Opportunities Now Open
Plunge, a leader in cold water immersion and contrast therapy, has announced a community funding round ahead of a Series A later this year.