Research For Fitness Influencers, It Pays To Be Authentic Ani Freedman November 26, 2025 credit: Kaspars Grinvalds/Shutterstock Creators who stay true to their core messaging and personalities tend to achieve stronger growth and engagement than those who… Membership Required This article is for ATN Pro members only. ATN Pro members get: Unlimited access to Athletech News articles Exclusive access to ATN Pro-level reporting Discounts to ATN the Innovation Summit VIP access to community events Exclusive email newsletters $299/year Subscribe Now Already a member? Log in Already a member? Log in here Tags: ATN Pro Data Fitness App Fitness Influencers social media Sudor