Wellness

Hims & Hers GLP-1

Hims & Hers Shows Personalized GLP-1 Plans Are Driving Real Results

New internal data suggests that Hims & Hers tailored weight loss model is improving outcomes and helping patients stick with their treatment.

two women running on the beach during the sunset

What McKinsey’s Metabolic Health Report Means for Fitness: 5 Big Ideas

McKinsey’s latest report highlights a $5.65T opportunity in metabolic health. Here are five key takeaways for fitness and wellness brands.

cold plunge tub

How Top Boutique Fitness Brands Are Approaching the Business of Recovery

Here's how the world's top studio fitness brands are approaching the business of recovery, including infrared sauna, cold plunge and more.

man in bed sleeping

Early to Bed, Active Tomorrow: Sleep Hack May Boost Exercise Time

Want to move more? Go to bed earlier, according to a new study linking sleep timing to improved physical activity.

two young women do yoga outside

Across the World, Gen Z Values Wellness Over Career Success, Study Finds

Across the world, young adults are prioritizing their physical and mental health over wealth and career success, a new study finds.

Beyond Yoga Issa Rae campaign

Beyond Yoga Unveils ‘Seek Beyond’ Platform With Issa Rae

Beyond Yoga debuts “Seek Beyond,” a new brand platform focused on movement, mindfulness, and community by Issa Rae.

people running on pavement

These Are the Fittest Cities in America for 2025

The latest ACSM American Fitness Index ranks the 100 largest U.S. cities using 35 evidence-based health and environmental indicators.

woman sleeping in a bed

Eight Sleep Tackles Menopause With Hot Flash Mode

Eight Sleep launches Hot Flash Mode and a Women’s Sleep Initiative to address menopause symptoms and advance research on women’s sleep.

cowboy colostrum bottle

Cowboy Colostrum Brings Bold Branding and Gut Health to the Wellness Space

Cowboy Colostrum co-founders Steph Stoikos and Jessy Shenfeld share how they launched the brand with Athletech News.

A Hydration Room guest getting an IV administered by a woman.

Hydration Room Scales Up With 6 New Bay Area Locations

Hydration Room is expanding into the Bay Area with six new IV therapy clinics, beginning July 25 in Campbell, California.