Wellness
Hims & Hers Shows Personalized GLP-1 Plans Are Driving Real Results
New internal data suggests that Hims & Hers tailored weight loss model is improving outcomes and helping patients stick with their treatment.
What McKinsey’s Metabolic Health Report Means for Fitness: 5 Big Ideas
McKinsey’s latest report highlights a $5.65T opportunity in metabolic health. Here are five key takeaways for fitness and wellness brands.
How Top Boutique Fitness Brands Are Approaching the Business of Recovery
Here's how the world's top studio fitness brands are approaching the business of recovery, including infrared sauna, cold plunge and more.
Early to Bed, Active Tomorrow: Sleep Hack May Boost Exercise Time
Want to move more? Go to bed earlier, according to a new study linking sleep timing to improved physical activity.
Across the World, Gen Z Values Wellness Over Career Success, Study Finds
Across the world, young adults are prioritizing their physical and mental health over wealth and career success, a new study finds.
Beyond Yoga Unveils ‘Seek Beyond’ Platform With Issa Rae
Beyond Yoga debuts “Seek Beyond,” a new brand platform focused on movement, mindfulness, and community by Issa Rae.
These Are the Fittest Cities in America for 2025
The latest ACSM American Fitness Index ranks the 100 largest U.S. cities using 35 evidence-based health and environmental indicators.
Eight Sleep Tackles Menopause With Hot Flash Mode
Eight Sleep launches Hot Flash Mode and a Women’s Sleep Initiative to address menopause symptoms and advance research on women’s sleep.
Cowboy Colostrum Brings Bold Branding and Gut Health to the Wellness Space
Cowboy Colostrum co-founders Steph Stoikos and Jessy Shenfeld share how they launched the brand with Athletech News.
Hydration Room Scales Up With 6 New Bay Area Locations
Hydration Room is expanding into the Bay Area with six new IV therapy clinics, beginning July 25 in Campbell, California.