Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
The Picklr is expanding to Japan with plans for 20 clubs, marking its first move into Asia through a master franchise agreement.
ATN sat down with six leading brands and organizations that are shaping the fitness industry to get their insights on what’s next.
Tone House's Turf Wars brings a fresh format for first-time competitors and a new push for charitable giving.
PLAE launches ARMR, a new plate-loaded strength line built with biomechanics-first design and accessibility for athletes of all levels.
YogaSix launches Y6 Mobility, a new class blending yoga with functional movement to improve flexibility, joint health and everyday mobility.
The Health & Fitness Association says the bill marks a “significant milestone for the fitness industry” in its quest to pass the PHIT Act.
Mindbody’s Comparative Analytics is helping gyms and studios transform performance data into compelling strategy.
JetSet Pilates is expanding into Tennessee with two new Nashville-area studios set to open in 2025, targeting high-growth neighborhoods.
Activewear and footwear giant Nike is reportedly set to increase prices this week across several product categories.
Scaling a fitness franchise isn’t just about opening new doors; it’s about opening the right ones, in the right neighborhoods ...
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