The Rise of Female Leaders in Fitness & Wellness
Female execs from Arketa, CorePower Yoga, FitOn and Pvolve share their perspectives on being in a leadership role in fitness and wellness.
These Brands Are Driving the Booming Business of Recovery
Executives at WellnessSpace Brands, Restore Hyper Wellness and Plunge speak on the growing popularity of recovery modalities inside gyms.
Hybrid Fitness Is Here To Stay (and More Tech-Enabled Than Ever)
Gyms and studios have their pick of the digital options that appear to be table stakes in the new normal of hybrid fitness.
The Future of Fitness? FitXR’s Mission To Get People Off the Couch
Sam Cole, founder of the popular FitXR app, spoke with Athletech News about why Extended Reality is changing the workout game.
Club Pilates Franchisee Finds Her True Calling in Boutique Fitness
Xponential Fitness franchisee Heather Rhyu shares why she left a successful Wall Street career to become a boutique fitness entrepreneur.
Sound Check: What Workout Music Tells Us About Fitness Trends, With Feed.fm
Workout music isn’t just a subset of the latest chart-topping songs. Increasingly, it’s becoming almost a genre unto itself.
Les Mills US CEO Sean Turner on Targeting ‘Generation Active’
Sean Turner tells Athletech News how Les Mills is cracking the code on “Generation Active," the gym-happy group between ages 16-40.
Strength Training Is Here To Stay, Says Technogym’s Fabrizio Cecchinelli
Technogym's Fabrizio Cecchinelli explores the reasons for the growing popularity of strength training and whether it’s a passing trend.
How BODi is Flipping the Script on the ‘Imperfection Economy’
Carl Daikeler, co-founder and CEO of BODi, formerly Beachbody, explains why the company is changing its entire approach to fitness.
Virtuagym CEO Hugo Braam on the Democratization of Fitness
Virtuagym CEO Hugo Braam believes the biggest role technology can play in fitness is in motivating people to workout.
