Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
Logan Paul joins Aescape to back its AI-powered massage tech, following $83M funding and moves into Equinox, Life Time, Marriott and Hyatt.
Fitness trackers are expanding into healthcare, corporate wellness and women’s health, yet privacy risks and battery life remain hurdles.
Search trends and survey data show where interest in weight loss drugs like Ozempic and Wegovy is surging in America.
Queen Latifah joins WeightWatchers as spokesperson for its new menopause program, part of the company’s post-relist strategy focused on women.
Temple Lifestyle Brands acquires Rise Kombucha as functional drinks surge globally, as demand grows for better-for-you beverages.
24 Hour Fitness has partnered with the International Sports Sciences Association (ISSA) to certify all its GMs as personal trainers.
U.K.-based activewear giant Gymshark is debuting its first footwear line ahead of its North American flagship opening in NYC later this year.
Evolv's oral GLP-1 supplement uses biomimetics to mimic the body’s natural satiety hormone and reduce appetite.
Power Plate has partnered with Exos to integrate vibration tech across training, workplace wellness, tactical readiness and digital platforms.
Russell Wilson and Ciara join Rumble Boxing's co-founders to launch The Pack, an NYC boutique fitness studio blending strength, conditioning and self-defense.
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