Courtney Rehfeldt

About Courtney Rehfeldt

Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.

Gen Z Is Pushing Work Toward Wellness, Whether Employers Like It or Not

Gen Z may be burned out, but they're driving a workplace wellness revolution, Wellhub’s 2026 report reveals.

Dr. Mark Hyman

Dr. Mark Hyman’s Push for ‘Proactive Health’ Hits the Eudemonia Summit

Dr. Mark Hyman is bringing his "proactive health" mission to the Eudēmonia Summit, spotlighting Function Health's shift toward prevention.

Strava app on a phone

Strava Drops Garmin Lawsuit After Less Than 1 Month

Strava has withdrawn its lawsuit against Garmin just 21 days after filing it, ending a short-lived patent dispute that sparked backlash.

Gucci storefront

L’Oréal, Kering Plan Luxury Leap Into Longevity

Kering and L’Oréal's new partnership, cemented as part of a $4.7 billion deal, includes a new wellness and longevity venture

Daxko

Daxko Acquires Exercise.com, Expanding Its Boutique Fitness Tech

Daxko has acquired Exercise.com, expanding its portfolio and signaling further consolidation across the software and payments space.

Whole Foods Says These TikTok-Born Food Trends Are Headed for Your Cart in 2026

Whole Foods predicts a rise in better-for-you foods, including beef tallow, fiber-rich ingredients and fancy frozen meals.

Miami’s Boutique Fitness Scene Gets High Scores for Hospitality

According to The Fit Guide's newest report, South Beach studios outperform NYC and LA when it comes to pre and post-class services.

woman poses during the CrossFit Games

CrossFit Games Returning to California for 20th Anniversary

The 2026 CrossFit Games will be held in San Jose’s SAP Center, marking CrossFit's return to its California roots.

Interior of a CR Fitness-owned Crunch gym

Crunch Franchisee CR Fitness Gets $350M Investment To Fuel More Expansion

CR Fitness Holdings, the largest Crunch Fitness franchisee, lands a $350 million investment to expand amid record HVLP gym growth.

Boutique Fitness Is Growing Up, Yearly Data Suggests

Xplor Mariana Tek’s 2026 Report shows boutique fitness is entering a steadier phase, with attendance on track to surpass pre-pandemic levels.