Barre3 Taps Whoop To Drive Boutique Fitness Engagement
Barre3 has partnered with Whoop, gifting its members a one-month free trial or 10% off annual memberships to the fitness wearable.
Acac Acquires La Maison Health & Fitness in Latest Expansion
With the deal, Acac Fitness & Wellness Centers now counts 14 locations across Virginia, South Carolina and Pennsylvania.
Solidcore Founder Anne Mahlum Backs Herbal Medicine Brand Apothékary
Mahlum's latest investment in fitness and wellness, Apothékary offers herbal medicine blends that support a host of health benefits.
Corporate Wellness Giant Gympass Changes Name to ‘Wellhub’
After reaching 2.6 million subscribers in January, corporate wellness giant Gympass will know be known as Wellhub.
Alphabeats Eyes US Wellness Market With ‘Flow State’ Wearable
Alphabeats' mind-training EEG headband uses music to help athletes and wellness enthusiasts enter a ‘flow state' to improve performance.
Xponential Hires Former F45 Exec as BFT President
Duncan Cork will lead BFT as Xponential Fitness looks to grow the group strength and conditioning franchise across North America.
Fitness Consumers View Tech as Motivational Tool, Peloton Finds
The spring season encourages Americans to prioritize fitness, and many are using tech to help them stay motivated, according to a Peloton study.
Investors Bullish on Planet Fitness Despite Controversy
Calls to boycott Planet Fitness are muffled by the sound of ‘’buy” ratings as the low-price gym chain continues to win with Gen Z.
F45 Teams With Dr. B To Offer HSA/FSA Savings for Members
F45 members who work out to prevent or treat a medical condition may be eligible to pay for classes using HSA/FSA funds.
Burn Boot Camp Embraces Its Role as Female-Led Fitness Brand
Morgan Kline and Amber Burke are leading Burn Boot Camp to new heights as the group fitness franchise eyes the ambitious goal of opening 10,000 units.