Xplor Mariana Tek and Boutique Fitness Studios Unite to Support LA Wildfire Relief
The fitness and wellness industry rallies to provide financial support and rebuild communities devastated by California’s wildfires
As California’s wildfires leave a devastating trail of destruction, communities across the state are grappling with displacement, loss and recovery. Among those impacted are boutique fitness studios in Los Angeles, which have long served as hubs of connection and support for their members.
Recognizing the vital role these studios play in fostering community, Xplor Mariana Tek has stepped forward with one way to help rebuild and restore these essential spaces.
The provider of software solutions for boutique fitness studios is amplifying efforts to assist impacted studios in the L.A. area. With a commitment to community at its core, the company is spearheading a fundraising campaign to provide immediate relief for studio owners and their members. Every dollar donated will go directly to impacted studios or frontline relief organizations, offering critical support for shelter, food and recovery resources.
“Boutique fitness studios are more than just places to work out — they’re lifelines during life’s biggest challenges,” said Shannon Tracey, Vice President of Sales and Marketing at Mariana Tek. “We want to ensure that these spaces can continue supporting the incredible communities they’ve built over the years.”
The campaign’s centerpiece is a generous matching initiative. Mariana Tek has pledged to match all donations up to $10,000, doubling the impact of every contribution. This support is crucial for studios like Neighborhood Pilates, which lost its physical space in the fires.
The brand’s leadership emphasized that their clients, many of whom are community builders themselves, have stepped up in record numbers to aid their peers.
“Our clients raised their hands to support this effort — and to support their fellow studio owners,” Tracey said. “This is what boutique fitness is all about: showing the world how powerful community can be.”
The funds raised will provide immediate assistance to studios as they work to reopen their doors and rebuild stronger than before. Boutique fitness professionals and supporters are encouraged to join the effort by donating to the campaign. Contributions will not only help rebuild physical spaces but also ensure that these vital centers of connection, celebration and support can continue serving their communities.