YogaSix is strategically using strength training to help members get more out of their workouts and also introduce new clients to the brand.
BFT is striking a chord with North Americans for its workouts and its ability to foster connections among members, instructors and owners.
Xponential Fitness sees massive potential in Lindora, it's first foray into the GLP-1 weight-loss drug space.
Founded in 2017, BFT takes a sports-science approach to group fitness. The brand has already opened 270 studios and is just getting started.
Xponential Fitness has returned to a portfolio of ten brands, transitioning Stride, its treadmill-based interval training concept, to a private owner.
The Xponential Fitness brand is making its mark in the U.S. and overseas as consumers continue to embrace mind-body connection.
Xponential Fitness increased membership, sales and studio visits this past year as it eyes increased profitability in 2024.
Athletech News rang the opening bell at the Nasdaq, marking a significant moment for the entire fitness and wellness industry.
Originating in Australia in 2017 and acquired by Xponential Fitness in late 2021, BFT is quickly expanding across the U.S.
Up to three of Xponential Fitness' AKT locations will rebrand and operate as brick-and-mortar Kingry studios.
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