WNBA

Mother and daughter walking into club

Bay Club To Offer In-Facility Training Hubs for WNBA Players

As lockout concerns grow, luxury fitness operator Bay Club is opening 29 West Coast locations to WNBA players for offseason training.

a WNBA branded basketball on top of various bills

WNBA Searches Surge 322%, Signals Major Market Opportunities

A new report from Redtorch finds that searches for the WNBA have surged 322% in 2024, presenting several opportunities for brands.

Peloton, NBA Partner for Fitness & Sports Content

The Peloton-NBA partnership promises fitness content, co-branded programming and NBA League Pass integration on Peloton machines.

WNBA’s Connecticut Sun, LumosTech Team Up To Optimize Athlete Sleep

LumosTech and the Connecticut Sun will explore how advanced sleep technology can impact performance in the world of professional sports.