Weight Loss

Smiling older woman looking at her fitness wearable

ACSM Trends 2023 Report: Body Weight Training, Strength Training, and Wearable Tech Leads

ACSM Trends 2023 also include fitness for older adults, functional fitness, outdoor activities, HIIT, weight loss exercise, PT, & more.

Grace Albin smiling in exercise position

It’s Easier to Workout Like a Celebrity with Fit Style Grace Mastermind Grace Albin

Grace Albin tells Athletech News she’s been working on a female sports performance product projected to launch in the 2nd quarter.

People at an on-demand workout of Zumba 6 Week Transformation Program

Zumba 6 Week Transformation Program Offers ‘A Fun and Easy Way to Step Into Your Best Self’

Zumba Chief Marketing Officer Carolina Moraes gave Athletech News an in-depth explanation of what the transformation program promises.

People in gym

Weight Loss Takes a Backseat to Building Muscle in 2023

In the survey of 1,000+ people, 32 percent said building muscle was their primary target for 2023, while 30 percent said it was weight loss.

mental health

Mental Health Tops Weight Loss as Basis for Workout

Mental health actually ranks second, with 35 percent, surpassing weight loss (32 percent). Other motivators included improving...