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Kabata, an immersive workout platform, has raised $5 million to further develop its AI-powered dumbbells, which adapt to users' progress.
The Johnson Health Tech subsidiary has unveiled 32 pieces of selectorized, plate-loaded and free-weight equipment.
In boutique fitness, community can be faked while culture cannot, writes MADabolic. Emphasizing the latter over the former is thus better for client retention.
Hydrow is rowing over to the booming strength training and longevity spaces, acquiring a majority stake in Speede Fitness.
Under Kirk Dewaele and Brandon Cullen, MADabolic has grown into one of the nation's fastest-growing strength-training group fitness brands.
Blink Fitness will upgrade 30 of its most-trafficked gyms, equipping them with new equipment, recovery tools and refreshed interiors.
Franchising expert Duncan Cork will look to turn BFT into a household name in North America's boutique fitness scene.
Life Fitness is enhancing its LFX functional training line through a partnership with Pavigym and its Bootiq software.
Tempo, the AI-powered, at-home strength training company, is launching a "fitness refund" program to win over dissatisfied gym members.
Duncan Cork will lead BFT as Xponential Fitness looks to grow the group strength and conditioning franchise across North America.
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