social fitness

Fitness center inside Moss NYC

Moss, a Members-Only Club in NYC, Marries Culture & Wellness

Moss, a new members-only club in Manhattan, offers dining, arts, fitness studios, and a full recovery and spa floor.

phone app shows Strava's new for a cause feature

Strava, GoFundMe Launch Fitness Fundraising

Popular social fitness app Strava is highlighting giving season in its new initiative “For a Cause,” a partnership with GoFundMe.

Tone House Lift Off event

Tone House Expands 2025 Lift Off Into a Team-Based Strength Festival

The popular NYC studio's annual lifting competition evolves with team and doubles divisions, a larger venue and a renewed focus on community.

people participate in a yoga class on the beach

Social Fitness Platform Sweatpals Raises $12M To Fuel the ‘Daylife Movement’

Sweatpals connects users with in-person fitness classes, events and experiences. It also offers business tools for trainers and organizers.

Strava Year Report 2024

Strava CEO Confirms IPO Intentions Amid Social Fitness Boom

Strava CEO Michael Martin revealed that the social fitness platform intends to go public, with a listing that could come as soon as 2026.

Boston skyline
member exclusive

UBS Event Explores What’s Next in Booming Global Wellness Market

From AI wearables to GLP-1s and social fitness, UBS’s event spotlighted the innovations driving the $2 trillion wellness market.

The Athletic Clubs Sees Success With Outdoor Fitness Competition in NYC

The Athletic Clubs drew more than 500 competitors and spectators to its annual AC Games, showcasing NYC’s growing social fitness movement.

panelists speak at the ATN Innovation Summit 2025

From NYC to Germany, Here’s How Top Fitness Brands Are Scaling Community

As loneliness reaches record levels, particularly among younger people, fitness brands like Hyrox are delivering more than just workouts.