Shoot 360

Canada basketball players and GoodLife Fitness staffers pose for a photo

GoodLife Fitness, Canada Basketball Strike Wide-Ranging Partnership

Canada Basketball is entering into a multiyear partnership with GoodLife Fitness that includes complimentary gym memberships stage joint activations.

Shoot 360 basketball court

LA Fitness Adds AI-Powered Basketball Courts From Shoot 360

Select West Coast LA Fitness gyms will offer AI-powered, motion-tracking basketball courts that feature NBA-level training tech.

Craig Moody

CEO Corner: Shoot 360’s Craig Moody on Basketball’s Tech Revolution

Founded by Craig Moody in 2012, Shoot 360 currently has over 60 locations — and its tech is used by nearly every NBA team

kids basketball league and coach

Shoot 360 Takes Big Shot at Youth Sports Market

Shoot 360 targets 600 locations by 2030 as youth sports and performance tech surge, adding franchise veterans to lead its expansion.

Mindbody Inks Strategic Partnership With Immersive Basketball Chain Shoot 360

Shoot 360 uses technology to offer instant feedback for players in a gamified setting, with audio and visual assessments on every shot made.