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Lucra and Asensei have launched a gamified challenge platform that helps brands boost member engagement and lower customer acquisition costs.
Zumba and motion-tech startup Nex are teaming up to bring interactive dance workouts to the living room, turning screen time into family fun.
Ergatta launches Rowbot, a customizable virtual competitor that adds real-time pacing, motivation and performance tracking.
Wellhub has introduced gamified, employee-created Wellhub Challenges to boost engagement and reduce burnout.
iFIT and Ergatta are bringing a gamified virtual racing experience to NordicTrack and ProForm equipment for a new way to train and compete.
Aviron is expanding its fitness hardware portfolio with a gamified treadmill and loadable dumbbells, redefining fitness as fun.
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