fitness

Amazon’s Big Spring Sale Is On Now—Here’s What You Need to Know

Amazon’s Big Spring Sale is happening now through March 31. Here’s what’s on sale and how to shop the best fitness and wellness deals.

A group of fitness enthusiasts/sports fans playing volleyball.

SFIA Launches 2034WARD To Boost US Sports Participation

The SFIA's new campaign, 2034Ward, aims to expand access to sports amid upcoming major global sporting events..

a woman lifting at the gym

New Study Reveals Struggles Women Face in Gyms

A new study makes the case for sweeping changes in gyms to ensure female fitness members feel safe and supported.

an image of a fitness center within a building

Building Wellness: The Trends Influencing Real Estate

Athletech News spoke to LIVunLtd CEO Lisa Kendall about the trends that are driving the fitness and real estate space.

AI

AI in Fitness & Wellness Set To Hit $34.73B by 2031, Report Finds

A new market report finds that AI in fitness and wellness is projected to hit $34.73 billion by 2031, with North America poised to dominate.

women lifting weights

Muscle Strength & Fitness Linked to Reduction in Cancer Deaths

New research connects muscle strength and fitness to reduced cancer mortality, highlighting the powerful role of exercise as medicine.

an image of Movement members taking a climbing class

Movement Gyms Scales New Peaks with Climbing, Fitness & Yoga

Movement Gyms, now led by CEO Anne-Worley Moelter, is in its next phase of growth. Here's what's ahead for the climbing, yoga & fitness gym.

women workout at 24 Hour Fitness

Resolutions to Results: 24 Hour Fitness Unveils New Campaign

24 Hour Fitness is inspiring healthier lifestyles with its new "Your Move" campaign, highlighting its personal training and class offerings.

an image of health foods / global heath and wellness

Wellness is Going Mainstream, Per Report

A new research report from Technavio sheds light on the global growth of wellness, projecting growth of $1.93 trillion from 2024 to 2028.

a group of smiling fitness members from Fitstop, a functional fitness franchise

Fitness Franchise Fitstop Taps Hapana to Expand in U.S.

Fitstop, a functional fitness franchise hailing from Australia says SaaS leader Hapana will fuel its U.S. growth ambitions.