Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
Equinox is delivering on its promise of offering special member benefits at the intersection of fitness and culture with its members-only StockX streetwear event
Fitness operator Equinox was ordered to pay $11 million in May after being found liable in a separate race and gender discrimination trial.
The luxury fitness and hospitality operator is making big moves in the middle east, with plans to bring an Equinox Hotel to Saudi Arabia.
VSL CEO Jim McClafferty talks to Athletech News about the popularity of boxing and his advice to fitness franchises and gyms.
Hyperice CEO Jim Huether has been the driving force behind much of the recovery technology company's growth since he took over in 2015.
The SweatWorks founder and CEO believes large gym chains are well-positioned to thrive post-pandemic due to the rise of remote work.
To help you find the best workout shoes, Athletech News asked personal trainers what they recommend for their own clients.
As remote work grows, the primal movement trend is appealing since it doesn't require equipment and can combat the dreaded tech-neck hump.
The new membership program offers Equinox members access to a silver platter of perks, including helicopter rides and custom Oura Rings.
Former Equinox manager Röbynn Europe alleged she was unlawfully fired after reporting a male colleague for race and gender discrimination.
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