The Gym of the Future Is Here.
See what’s changing and where operators are investing.
Will bone health become the next clinical amenity premium gyms compete on? U.K. luxury fitness operator David Lloyd is testing the idea
Europe’s fitness market is entering a period of change, particularly for the luxury segment. Across different markets, operators are building larger clubs with more services, members are spending longer stretches of time on-site and investors are paying closer attention to businesses that can expand beyond a single location.
The European fitness market grew to 75.5 million members and €39.1 billion in revenue in 2025, per a new Deloitte and EuropeActive report.
Sign Up to Our Newsletter
