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Marketed as a multivitamin, probiotic and greens powder all rolled into one, AG1 has become one of the world's most popular supplements.
AG1, formerly Athletic Greens, has named Kat Cole as its new CEO, succeeding founder Chris Ashenden, who has led the brand since 2010.
After being worth over $1 billion, Athletic Greens expects to triple its workforce this year and says it will remain true to its consumers.
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