C4 Energy
C4 Energy Fuels College Basketball’s Best, Signs 128 Players
C4 Energy has signed 128 collegiate basketball players as part of its new "Made For Athletes. Certified For Sport" campaign.
C4 Energy Dares Athletes To ‘Drink at Your Own Risk’
C4 Energy has unveiled a bold new national campaign ad packed with athletes as the energy drink category gains momentum.
Bloom Nutrition Scores Investment From C4 Energy Owner
C4 maker Nutrabolt acquires a 20% stake in Bloom in a deal that sees the influencer-founded supplement brand raise $90 million in total.
Xponential Fitness Moves into Curated Prepared Meals, Partnering with Territory Foods
Territory Foods says that the healthy food options it offers can help drive total results for members of Xponential Fitness.
High Energy Investment: Keurig Dr Pepper (KDP) Announces Investment in Nutrabolt
Keurig Dr Pepper (KDP) will invest $863 million in Nutrabolt in exchange for preferred equity and approximately a 30% stake.
Xponential Fitness Q2 Earnings Call Highlights Resiliency & Celebrates Consistent Strength
CEO Geisler said on the recent Xponential Fitness earnings call that studio openings are not expected to slow anytime soon.