C4 Energy has signed 128 collegiate basketball players as part of its new "Made For Athletes. Certified For Sport" campaign.
C4 Energy has unveiled a bold new national campaign ad packed with athletes as the energy drink category gains momentum.
C4 maker Nutrabolt acquires a 20% stake in Bloom in a deal that sees the influencer-founded supplement brand raise $90 million in total.
Territory Foods says that the healthy food options it offers can help drive total results for members of Xponential Fitness.
Keurig Dr Pepper (KDP) will invest $863 million in Nutrabolt in exchange for preferred equity and approximately a 30% stake.
CEO Geisler said on the recent Xponential Fitness earnings call that studio openings are not expected to slow anytime soon.
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