ATN Week in Review: For Gyms, the Click-to-Cancel Era Is Here
One of America’s biggest fitness brands made national news headlines this week. Unfortunately, it wasn’t for the right reasons.
Styles Studios Fitness, an Illinois Favorite, Launches National Franchising Arm
Styles Studios Fitness, which offers multiple boutique-style classes under one roof, is eyeing franchise expansion across the United States.
LA Fitness Parent Sued by FTC Over Cancellation Practices, Calls Allegations ‘Without Merit’
The Federal Trade Commission (FTC) has sued Fitness International LLC for allegedly making gym memberships too difficult to cancel.
Strong New York Returns This Fall for NYC’s Biggest Fitness & Wellness Festival
Strong New York is returning to NYC this fall, staging its ninth annual event that blends workouts, wellness experiences and community.
New Rumble, CycleBar Owners To Focus on Stability Over Short-Term Growth
After acquiring the two boutique fitness concepts, Extraordinary Brands intends to play the long game with Rumble Boxing and CycleBar.
Bodybuilding Legend Jeremy Buendia Launches Strength Training Gym, Eyes National Growth
Buendia’s Stoik Gym features cutting-edge strength training equipment, recovery zones and communal gathering spaces.
CrossFit Embraces Hardcore Fitness in New Ad Campaign
The brand's “F*ck the Quick Fix. CrossFit Is the Cure" campaign is intentionally bold and brash, signaling CrossFit's new marketing strategy.
Sauna Is Just the Start: Gyms Are Getting Creative on Wellness & Recovery
ATN breaks down some of the trends likely to drive the future of wellness and recovery inside gyms across America.
US Gym Visits Have Increased in 2025, HFA Tracker Finds
Fitness facility foot traffic is up 3.5% in the U.S. in the first half of 2025, according to data from the Health & Fitness Association.
NYC Fitness Studios Want You To Stop Using 3rd-Party Booking Apps — for 1 Month, at Least
Some of the Big Apple's top independent gyms and studios are throwing their support behind a new campaign: "Gym Loyalty Month."
