Pause & Lifeforce Launch Integrated Longevity Program
Wellness and recovery franchise Pause is launching a longevity arm with Lifeforce as preventative health services gain momentum.
The 5 Wellness Travel Trends of 2025
Athletech News shines on a light on five of TripAdvisor's latest travel trends that touch on health and wellness.
Pickleheads Lands $2.5M
Pickleheads has secured $2.5 million for its pickleball directory app that enables pickleball players to connect and organize games.
Max Strength, Minimal Footprint: Escape Fitness Launches Load
Escape Fitness has unveiled the Octagon Load, an impressive, space-saving an results-maximizing strength training system for operators.
Model Ashley Graham Named Olly’s Brand Ambassador
Model and entrepreneur Ashley Graham has been crowned supplement and gummy brand Olly's new brand ambassador.
PBfit Named Official Partner for the 2025 CrossFit Games
CrossFit has named healthier-for-you peanut butter brand PBfit as its official partner for the 2025 CrossFit Games.
Shed Launches Clear Protein Hydration
Shed has launched Clear Protein Hydration, tackling two concerns of the health-minded: hydration and protein.
Barre3 Acquires San Diego-Based Studio Barre
Barre3 continues to grow, acquiring 11 Studio Barre studios in several states that will be converted under its banner.
Wellbuilt Ventures Launches Platform for Gyms To Boost Revenue
Wellbuilt Ventures has unveiled a no-code solution for fitness businesses of all sizes to boost revenue and engagement.
Sweat-Tech Wearable Epicore Biosystems Raises $26M
Epicore has secured $26 million in a Series B for its sweat-teach wearable brand to advance its platform and expand.