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As Ulta Beauty leans deeper into wellness, AG1 is bringing its products to more than 1,500 Ulta stores, the Ulta website and app.
Ulta Beauty is rolling out Wellness by Ulta Beauty, a new store-within-a-store concept, as the retailer deepens its push into wellness.
Target is expanding its wellness footprint by 30%, it announced. Other retailers, like Walmart and Costco, have made similar moves
From probiotic skincare to scent-driven environments, wellness is becoming embedded into everyday beauty products and experiences.
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