How is Longevity Reshaping the Fitness Business?
The trends and business models creating new opportunities across wellness and recovery.
Fitness, recovery and racket sports took center stage at the PGA Show, signaling how private clubs are adapting to changing consumer preferences.
The co-branded space features a reformer Pilates studio, Technogym equipment, a full spa and recovery modalities.
While today’s gymgoers are aware of the long-term benefits of an active, healthy lifestyle, most are still also pursuing specific immediate outcomes — looking better in their clothes or improving sport performance. And nothing motivates exercise quite like results. The more gym members see and feel concrete results, the more likely they are to keep...
For more than 40 years, Technogym has positioned technology as the architecture of modern fitness and wellness. While the industry is now racing toward AI integration and personalized training experiences, Technogym has spent decades building the infrastructure to deliver them, seamlessly, intelligently and at scale.
The Mark, an NYC boutique hotel, unveiled a 24-hour Technogym fitness center, along with portable in-room training kits and a penthouse training room.
The fitness industry is moving smarter, faster and in a more precise manner — and Technogym is fueling its engines.
Anytime Fitness is cementing its Middle East growth push with the grand opening of its first club in Dubai.
Technogym has installed state-of-the-art fitness equipment at Formula 1's UK Media & Technology Center for F1 employees.
Technogym reported €458.8 million in H1 2025 revenue, up 14.1% year over year, driven by strong retail growth.
Technogym CEO Nerio Alessandri shared his vision for AI-driven fitness and the rise of the wellness economy at the ATN Innovation Summit.
Sign Up to Our Newsletter
