Gap

Gap Inc. Appoints Maggie Gauger as Athleta President and Chief Executive Officer

Gap Inc. Taps Nike Veteran Maggie Gauger as Athleta CEO

Gap Inc. has appointed Nike veteran Maggie Gauger as CEO and global brand president of Athleta, replacing Chris Blakeslee.

Outdoor Voices Reportedly Set for Bankruptcy Amid Activewear Struggles

It’s a trying time for activewear, as Outdoor Voices stores are left shuttered with irate notes posted by former employees.

Athleta Launches ‘Train’ Line for Intense Workouts

With its "Train" collection, Athleta is targeting women who work out hard with burpee and box jump-supportive fabric

Athleta Taps Alo Yoga President as New CEO

Athleta CEO Chris Blakeslee will be counted on to help the women’s activewear company boost its sagging sales.

Yeezy sneakers

A Costly Breakup: The End of Yeezy Leaves Adidas in Financial Predicament

The end of Yeezy will cost Adidas roughly $1.3 billion in revenue if the sportswear brand fails to repurpose the stock.

Saysh-series-a-funding-news-featured.jpg

Saysh Secures $8M Series A Funding

Saysh will use the Series A funding round money to expand branded eCommerce, wholesale distribution, & community-based retail footprint.

Gap Expands Athleta Brand With AthletaWell

Gap Expands Athleta Brand With AthletaWell

WWD notes that AthletaWell is all a part of Athleta’s overall plan to acquire $2 billion by 2023. In addition, CNBC states that the...