functional beverages

everyday dose coffee bag

Everyday Dose Expands Into Target, Bringing Functional Coffee to the Masses

Everyday Dose brings its jitter-free, functional coffee blends to over 1,500 Target stores nationwide, offering a daily brew that supports focus, energy and gut health.

Generous Brands Acquires Kombucha Leader Health-Ade in Reported $500M Deal

Generous Brands has acquired kombucha maker Health-Ade, adding the gut-health leader to its nearly $1B beverage portfolio.

PHX Hydration Energy

Dave Portnoy-Backed New Functional Beverage PHX Combines Hydration & Energy in One Drink

PHX targets those seeking both performance and convenience in a single can with 700mg of electrolytes, 200mg of caffeine and daily vitamins.

young people toasting

This Is What Gen Z’s Happy Hour Looks Like Now

Gen Z is driving a functional beverage boom, trading traditional drinks for kombucha, protein shakes and adaptogenic teas.

Celsius and Alani Nu cans

Celsius Finalizes Alani Nu Acquisition

Celsius has finalized its deal to acquire Alani Nu in a $1.8B deal as energy drinks go mainstream and brands tap into the booming market.

Young people sitting at a table drinking Poppi (Super Bowl commercial)

Prebiotic Soda Power: PepsiCo Acquires Poppi for $1.95B

PepsiCo is the latest food and beverage titan that has secured a prebiotic soda startup as consumers reach for functional beverages.

a woman lifting weights

Celsius Expands Portfolio With New Hydration Powder Sticks

Celsius has added new sugar-free and caffeine-free hydration powder sticks to its product portfolio, appealing to Gen Z.