Sponsored Post

Mindbody: Financing the Future of Fitness

By reimagining access to funding, Mindbody Capital gives franchises the freedom to innovate, expand and shape the future of the […]

CrossFit enjoyers

Disrupting the Franchise Space: CrossFit’s Affiliation Model

CrossFit’s affiliate model provides a halo effect and practical toolbox for entrepreneur owners looking for autonomy within a winning network

From Storage to Strategy: How Hollman Is Redefining the Member Experience

Hollman brings four decades of craftsmanship and innovation to a new era of fitness and wellness design — where lockers […]

How Daxko Drives Results as a Member Experience Multiplier

The software company is redefining how franchise operators connect with members, blending technology, trust and personalization into lasting growth. Many […]

Bo Barber of Ecore International with Athletech News

As Workouts Get Harder, Gym Floors Need to Get Smarter

Bo Barber of Ecore International explains how functional training, and recovery modalities are pushing traditional flooring past its limits—and what […]

Eleiko

Build a Smarter Strength Zone

Maximize Space, Increase Versatility, and Future-Proof Your Floor Plan Strength training is no longer a niche offering — it’s a […]

Pvolve studio

How Pvolve Is Redefining Boutique Fitness Through Science, Sustainability and Scalability

For members, it’s a smarter way to move. For franchisees, it’s a smarter way to grow. Pvolve brings purpose and […]

Precor

The Glute Zone Guide: Your Cheat Sheet for Member Engagement 

By creating blueprints for dedicated glute workouts, Precor is handing gym owners a powerful tool for designing specialized strength training […]

The Carry vest

Weighted Vests Are Being Redesigned for Women—How The Carry Is Shaping a New Era of Fitness

Built with premium materials and adjustable weight, The Carry Vest delivers on what hundreds of women say the industry has overlooked

Technogym

Personalization Powers Technogym’s Results-driven Programs

From gyms to hotels, the supplier leverages AI to empower users to reach their individual goals and owners and operators […]