The NY-based mobile fitness brand says it is invested in the success of its clients
GYMGUYZ, an at-home, on-site personal fitness franchise, has announced that it will open 25 new locations by the end of the year, bringing its fitness services to more than 1,200 cities across three countries.
With a fleet of vans, the mobile fitness brand brings the gym directly to its clients’ doorstep, complete with a personal trainer, equipment, and workout.
Since its inception, the New York-based fitness franchise says that its convenient and creative workouts have helped over 100,000 fitness clients. According to Josh York, GYMGUYZ’s founder and CEO, the hands-on approach creates a personal connection with its clients, setting it apart from gym facilities.
“GYMGUYZ is exploding in popularity because we provide not only effective workouts, but something that other at-home fitness programs don’t offer: accountability. Unlike the big box gyms out there, who don’t care if their customers show up as long as they are paying their monthly membership fees, GYMGUYZ is invested in the success of our clients,” said York. “Our certified personal trainers take a van that is fully-stocked with all of the latest workout equipment to anywhere clients want to train. We work with people from all walks of life, from seasoned gym-goers to those living with physical and developmental disabilities, vulnerable communities, and everyone in between.”
York, a personal trainer, founded GYMGUYZ in 2008 and has since developed a number of fitness programs, including B2B Fitness Programs at corporate, school, and senior living facility locations. Corporate fitness is elemental to GYMGUYZ‘s future, and it is an area in which the fitness franchise wishes to expand. Wellness has become a priority for many businesses, according to GYMGUYZ, with workplace fitness increasing productivity, decreasing absenteeism, improving teamwork, and lowering healthcare costs and turnover rates.
“Due to the pandemic and people being less active overall, rising Body Mass Index (BMI) levels are a major concern for corporate America. That’s why GYMGUYZ is providing options to help employers keep their employees active and healthy,” said GYMGUYZ Chief Marketing Officer Phil Brojan. “Corporate fitness is now a big part of why GYMGUYZ is growing at a rapid pace, and we are ready to take on the challenge of remaining innovative in the fitness space and finding new ways to grow even more on a global level.”
The fitness franchise celebrated its new two-story headquarters in Melville, New York, with a ribbon cutting ceremony. York purchased the office property for $3.5 million, according to Long Island Business News, and is hoping to find additional franchise partners.
“We are always looking for passionate and dedicated franchise partners who want to make a difference in people’s lives, because that is what GYMGUYZ is all about,” said York. “First and foremost, we are a successful, in-demand business, but what is really special is seeing people making drastic life changes through our programs. We’ve seen autistic children experience a total shift in their mood thanks to exercise. We’ve seen once-bedridden people begin to walk. It’s phenomenal to see, and with us, they are never doing it alone. We are providing the discipline and support people need to overcome adversity.”
Courtney Rehfeldt has worked in the broadcasting media industry since 2007 and has freelanced since 2012. Her work has been featured in Age of Awareness, Times Beacon Record, The New York Times, and she has an upcoming piece in Slate. She studied yoga & meditation under Beryl Bender Birch at The Hard & The Soft Yoga Institute. She enjoys hiking, being outdoors, and is an avid reader. Courtney has a BA in Media & Communications studies.