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Trainerize Leads Industry Pivot Offering Fitness Clubs a Roadmap to Take their Businesses Online

As fitness businesses explore new ways to deliver their services digitally, Trainerize has introduced new all-in-one packages allowing fitness clubs […]

Fitness apps with workout plans retain members longer than gyms

Fitness apps are outpacing big box gyms. On-demand fitness programs are keeping new customers longer than gyms, according to a study […]

Technogym sales slide due to coronavirus lockdowns, home fitness soars

Italian fitness equipment maker Technogym (TGYM.MI) reported a slump in first-quarter sales due to coronavirus lockdowns, partly offset by a […]

Fitness Centers Stretch Their Business Models, Build New Strengths Amid COVID-19 Pandemic

Shuttered gyms are seeing memberships and on-site retail sales plummet, prompting many to shift their services online. But an absence […]

Gyms reopening after coronavirus lockdown with new health and safety rules

Gold’s Gym, SoulCycle, Life Time Fitness and more studios implement health and safety standards SoulCycle studios and boutique and big-box […]

Will NYC’s Boutique Fitness Studios Survive Coronavirus?

For the past few years, fitness studios have exploded in New York City, from tony Pilates studios in Flatiron to […]

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Athlete Beat XIV: LULU On Fire, Nike And Puma Resonating, Peers Are Weaker

The Cowen Insight Our checks show a widening gap in innovation, ASPs and digital brand momentum at Nike, lululemon and […]

Exclusive: 24 Hour Fitness CEO Reveals ‘Reenvisioned’ Gym Experience

24 Hour Fitness, one of the largest gyms chain in the country, with more than 4 million members nationwide, will […]

The Secrets To Scaling From The CEO And Cofounder Of Global Sports Tech Company, Powerhandz

What do most star athletes have in common? Aside from their natural talent, they spend hours training off the court […]

EGYM Introduces Immunity Plus: A Solution to Support Fitness Facilities in Reopening to the Public

Extensive Hard- and Software Feature Set Helps Health Clubs and Gyms Adopt Local Regulations and Meet Changed Member Expectations EGYM, […]