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Hydrow Worth $ 1 Billion

Is Hydrow Really Worth $1B?

The rowing machine market continues to gain momentum with Bloomberg reporting that Hydrow is now targeting a valuation of more than $1 billion.

halle berry sweaty betty collab

Opinion: Halle Berry Sweaty Betty Collab, Fitbit Snore, Rowers, Gym Business Model

The Halle Berry Sweaty Betty collab line is called the rē∙spin Edit, which was inspired by boxing and Japanese jiu-jitsu. Last year...

Noom Valued at $10B

Opinion: Disruptor Peloton, Planet Fitness Growth, $10B Noom, Best Tech Myzone

The fitness world saw another interesting week as Peloton achieved $30 billion market capitalization, Planet Fitness showed stronger profit

Equinox salary opinion piece

Opinion: Equinox Salary, Gyms Reopening, Apolo Ohno For Brrrn, Gym Owner Challenges

This week, Athletech News reviews Equinox salaries (18k+ employees), reopening gyms, Olympian Apolo Ohno backing Brrrn & gym owner challenges

Beachbody BODi

The Beachbody Company Announces BODi: A New Interactive Premium Tier for Beachbody on Demand; Underpinned by Partnership with Feed.fm

BODi combines the immersive, personalized experience of in-person classes with the convenience of at-home workouts. Partnership with Feed.fm provides access to deep music library of popular artists, enabling curation and delivery of engaging musical content.

Opinion-Unmind-Wellbeats-Closed-Gym-Equinox-Spac-Rumor

Opinion: $47M Unmind, Best Fitness Tech Firm Wellbeats, Equinox SPAC Rumors, Luring Gym Members Back

Athletech News offers its take on Unmind raising $47 million, Wellbeats becoming best overall fitness tech firm, investors reacting to Equino

y7studio-athletechnews

SLS, Mondrian and Hyde Hotels Grow their Commitment to Wellness by Partnering with Premier Yoga & Lifestyle Brand, Y7 Studio

Guests at These Iconic Hotels Globally Will Have Access to Exclusive Virtual On-Demand Yoga and One Month of Complimentary Online Classes via Y7 Studio.

Will New Yorkers go Back to the Gym

Equinox Group in Talks to Go Public; ClassPass and Mindbody Potential Merger; Will New Yorkers go Back to the Gym…Ever?

Below is what our team at Athletech flagged as this week’s most interesting reads in the world of fitness, tech and mental health.

shapelog_lifefitness

ShapeLog and Life Fitness Partner to Deliver Innovative Connected Strength Solutions

ShapeLog connected strength technology tracks exercisers’ progress in real time on strength training equipment.

Taiwan Excellence Unveils Innovative Smart Fitness Products

Taiwan Excellence Unveils Innovative Smart Fitness Products from Five of Taiwan’s Most Influential Brands

Taiwan Excellence's April 28th livestream features gym and at-home fitness ecosystems, apps, treadmills, smart apparel, equipment made for seniors, and more.