Josh Liberatore, the executive editor of Athletech News, is a New York-based journalist and media professional with deep experience covering business, technology, and the industries shaping modern culture. Before joining ATN, Josh held editor and senior reporter roles at Sports Business Journal and Law360, helping to grow the leading trade publications for the sports and legal industries, respectively. Josh has a BA from the University of Pittsburgh and speaks fluent French.
Dani Coleman, director of training at Pvolve and a personal trainer to Aniston, shares what makes the functional fitness brand unique.
Aviron allows users to play video games while working out at home. The brand believes it’s cracked the code when it comes to fitness motivation…
Under Hillyard's leadership W has leveraged its affiliation with co-founder Jake Paul to quickly disrupt the men's personal care category.
Fitness franchising brings to mind images of independent owner-operators and smal businesses, but consolidation is increasingly taking hold.
The Amenity Collective is acquiring Advantage Sport & Fitness, creating what it says is North America's largest fitness distributor.
Endorphins Studios will offer video production and game-creation tools across AI, virtual reality and more.
Analysts believe a new marketing approach and adding more strength training equipment will set Planet Fitness up for success.
With the funding, bsport is eyeing additional expansion in the United States, Asia-Pacific and European markets for its fitness software.
A workplace wellness expert shares her biggest tips for companies looking to design a winning corporate wellness program.
The 2024 Garmin Connect Data report shows which fitness modalities users gravitated toward over the past year.
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