Collin Helwig

About Collin Helwig

Collin Helwig is an experienced digital journalist and award-winning creative non-fiction writer. He graduated from Syracuse University with a Bachelor of Arts in Writing and Rhetorical Studies in 2021. He also obtained his Master of Arts degree in Magazine, News, and Digital Journalism from Syracuse University's S.I. Newhouse School of Public Communications in 2022.

Club Pilates members

Franchisee Spotlight: Club Pilates, Aligned Fitness Holdings

Aligned Fitness Holdings, a private equity-backed Club Pilates franchisee, encourages owners to “follow the playbook” and leverage resources.

Life Fitness Symbio bikes

Can Cardio Make a Comeback Inside Gyms & Clubs?

As fitness facilities turn away from cardio machines in favor of strength and open floor plans, what does the future hold for treadmills, ellipticals and more?

Fitness Together, Stacy Dykman

Franchisee Spotlight: Fitness Together in Washington, DC

Stacy Dykman leads the personal training franchise’s locations in the Washington, D.C., area and builds careers

The Bar Method site

Franchisee Spotlight: The Bar Method in Silicon Valley & Bay Area

Pandemic-tested and growing, these long-time Bar Method owners built more than a business — they built a community.

Body20 franchisee

Franchisee Spotlight: Body20 in Cherry Creek, Colorado

A first-time franchisee shares how market awareness, customer service and more led to her success with EMS brand Body20.

SWTHZ

Franchisee Spotlight: SWTHZ, Sweat Equity Holdings

Nico Varano of Sweat Equity Holdings shares tips for those interested in franchising with contrast therapy brand SWTHZ.

StretchLab team

Franchisee Spotlight: StretchLab Charlotte & Columbia

Steve Hitzemann built his StretchLab footprint by trusting managers, supporting staff and scaling with strategy.

Orangetheory in Dana Point

Franchisee Spotlight: Orangetheory Fitness, Aspyr Holdings in California

Marc Thomas’ Orangetheory venture proves listening to local communities, hiring the right people and tapping support fuels long-term success.

interior of a Club Pilates studio

Franchisee Spotlight: Club Pilates, Sea Glass Fitness Inc.

Sea Glass Fitness Inc. scaled its Club Pilates operation by sticking to the playbook and moving to meet members where they’re at

Anytime Fitness, Baleo Fitness location

Franchisee Spotlight: Anytime Fitness, Baleo Fitness Inc 

Former athletes turned business partners expanded to 70 Anytime Fitness locations, proving teamwork and shared values fuel long-term growth.