CEO Corner: Tamara Galinsky, JetSet Pilates Set Sights on Global Expansion
JetSet’s reformer Pilates classes are a staple in the South Florida boutique fitness scene. Now, the brand is looking to […]
BowFlex Future in ‘Doubt’ as Company Weighs Sale, Bankruptcy
Losses are piling up for the iconic fitness equipment maker despite its recent rebranding efforts BowFlex is casting “substantial doubt” […]
Freemotion Fitness, Aktiv Solutions Ink Distribution Deal
As part of the partnership, Aktiv will debut its newest strength training machine at Freemotion’s IHRSA exhibition this March Freemotion […]
CoachRx Fosters Human Connection in the Era of AI Fitness
OPEX’s CoachRx software was designed to nurture strong coach-to-client relationships, playing off an element old as time itself As artificial […]
Watch Now: Crunch Fitness CEO Jim Rowley Joins ATN ‘Unscripted’ Podcast
Rowley shares his candid thoughts on Crunch’s recent growth and future, along with takes on the fitness industry as a […]
Prime IV Hydration & Wellness Tops 100 Open Studios, Plans More
On the heels of a record 2023, the IV therapy franchise looks to open an additional 97 spas this year […]
10 Fitness Launches Franchisee Marketing Strategy
The Arkansas-based brand says its partnership with iProv marks a new way of approaching marketing for gym franchises 10 Fitness, […]
Fireside Chat: Hapana’s Jarron Aizen on Global Expansion for Fitness Brands
Founder of software platform Hapana, Jarron Aizen shares his expert analysis on how fitness brands can successfully enter international markets […]
How BFT Built a Global Strength Training Power
Founded in 2017, BFT takes a sports-science approach to group fitness. The brand has already opened 290 studios and is […]
F45 Turnaround Fueled by Hospitality, Workout Variety
Noah Galloway, a U.S. Army combat veteran and F45 training athlete, speaks to ATN about what makes the functional fitness […]
