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  • News
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    • Wellness Room: The Art & Science of Integrating Recovery
    • 2025 State of the Industry Outlook: Pivotal Trends in Fitness & Wellness
    • Bespoke Report: How To Turn Data Into Scalable Growth
    • Member Success Blueprint Report 2025
    • Fitness & Wellness Franchise Outlook Report 2024
    • Gym of the Future
    • The Power of Playlists: Boosting Retention With Music Integration
    • Technology & Innovation Outlook 2024
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Techfit apparel by Adidas and Rheon Labs
Fashion
High-Tech Textiles: Adidas & Rheon Labs Partner to Unveil Techfit Control Apparel Collection
Life Time Burlington, MA Luxury Living rendering
Wellness
Life Time Debuts Luxury Living Residences to Massachusetts
pressed x barry's partnership
Nutrition
Pressed x Barry’s Partnership Launches Post-Workout Recovery Products
United States Capitol
Fitness
IHRSA Criticizes FTC’s Proposed Gym Membership Rule
Funxtion EGYM partnership
Tech
Funxtion, EGYM Partner To Boost Member Experience for Gym Facilities
Will-Ahmed-Founder-and-CEO-of-Whoop-exclusive-chat-with-Athletech-News.jpg
Wellness
Whoop Founder Will Ahmed Named to Harvard Medical School Board of Fellows
IHRSA 2023 on-stage discussion
Fitness
IHRSA 2023: Bringing the Industry Together in San Diego
Smiling in the image are Deanna Hasni, founder of Joya Yoga; California First Partner Jennifer Siebel Newsom; Bob Rodger, CEO of Fitness 19; Gina Baski, founder of TrifitLA; Francesca Schuler, president of California Fitness Alliance; and Don Dickerson, vice president of Fitness SF.
Finance
California Fitness Alliance Signs the Equal Pay Pledge
People jumping
Wellness
Gympass Scores a Win: As Employee Demand for Well-Being Rises, the Platform Exceeds 250 Million Check-Ins
Tatum Crews smiling
Wellness
Tatum Crews Promoted to CEO of The Covery, the Boutique Wellness Spa Brand Centered on Performance Optimization

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Energy Drinks Are Out. Microbiome Optimization Is In

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Athletech News
  • News
    • Fitness
    • Finance
    • Tech
    • Wellness
  • Videos
  • Reviews
  • Reports
    • Wellness Room: The Art & Science of Integrating Recovery
    • 2025 State of the Industry Outlook: Pivotal Trends in Fitness & Wellness
    • Bespoke Report: How To Turn Data Into Scalable Growth
    • Member Success Blueprint Report 2025
    • Fitness & Wellness Franchise Outlook Report 2024
    • Gym of the Future
    • The Power of Playlists: Boosting Retention With Music Integration
    • Technology & Innovation Outlook 2024
    • Bespoke Report: Can Your Gym Bridge the Digital Divide?
    • The Business of Prevention, Recovery & Longevity Report 2024
    • Omnichannel Fitness Report 2024
  • Franchise Corner
  • ATN Innovation Summit
  • Disrupt
  • ATN Lists
    • Power Players 2025
    • Most Innovative 2025
  • ALL ARTICLES >
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