Despite women making up 60% of the market, athletic wear hasn’t always prioritized their unique needs until now
Good, the co-founder of supplement brand Momentous, is working to ensure women are better represented in sports performance studies.
Athletech News and Xplor Mariana Tek spotlight four female leaders of successful boutique fitness brands.
With patented tech that absorbs impact and enhances mobility, OOFOS is trusted by some of the world's best athletes, including female sports stars.
Female fitness pros increasingly occupy leadership roles in organizations and as entrepreneurs, but work remains to achieve gender equity.
Trujillo's executive coaching business was spurred by a personal insight: for leaders to truly excel, a foundation of robust health is non-negotiable.
After a 14-year career in TV, Nicole Dunn founded Dunn Pellier Media, growing it into one of the top PR firms in fitness and wellness.
When the pandemic disrupted the modeling industry, Topp pivoted and founded Ekhos, a fast-growing digital marketing agency.
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