Ulta

Ulta Beauty Pilots In-Store Wellness Spaces as Retailers Embrace Category

Ulta Beauty is rolling out Wellness by Ulta Beauty, a new store-within-a-store concept, as the retailer deepens its push into wellness.

Exterior of a Target store with a bright red facade, large bullseye logo and an order pickup entrance under a blue sky.

Target Is Adding More Wellness Products as Big Retail Shifts Its Focus

Target is expanding its wellness footprint by 30%, it announced. Other retailers, like Walmart and Costco, have made similar moves

Why ‘Wellness-Integrated Beauty’ Is an Emerging Trend To Watch

From probiotic skincare to scent-driven environments, wellness is becoming embedded into everyday beauty products and experiences.