SNL

Like Pilates, Weighted Vests Have Officially Reached ‘SNL’ Status

A cut-for-time “Saturday Night Live” sketch poking fun at weighted vests shows how much the fitness tool has become mainstream.

Solidcore Taps Ex-‘SNL’ Star Ego Nwodim for First Celebrity Campaign

Comedian Ego Nwodim stars in and co-creates Solidcore’s first celebrity campaign, “Get Obsessed,” as the boutique fitness brand expands.