These tried-and-tested profit-boosting strategies will help you optimize revenue and minimize expenses at your gym.
Despite a slowdown in deal activity post pandemic, private equity investors remain bullish on the fast-growing health and wellness sector.
As tech progresses, nutrition is moving toward personalized approaches that account for individual differences in genetics, metabolism and lifestyle.
Through Project Lift, Retro Fitness aims to open 500 franchised health clubs in 50 underserved communities over the next five years.
In boutique fitness, community can be faked while culture cannot, writes MADabolic. Emphasizing the latter over the former is thus better for client retention.
Fitness brands hoping to reach the coveted Gen Z demo must be deliberate and strategic about their social media strategy.
The PHIT Act would allow Americans to unlock pre-tax health savings and spending accounts (HSA/FSA) to pay for fitness expenses.
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