intellectual property
How Can Fitness Brands Fight Online Infringement? IP Awareness Is Key
With the rising prevalence of fakes, fitness and wellness brands need to be more diligent than ever to fight online infringement.
Therabody Files to Protect its IP, Says T.J. Maxx is Selling Knockoff Therapy Devices
Therabody has already filed over 14 lawsuits since 2020 to protect its therapy device technology from HoMedics, DJO, Boss Audio Systems, &...
Fitness IP Legal Expert: Protect, Build, Be Aware
Scott Sisun, Athletech News’s intellectual property ('IP') law legal expert, outlines an IP checklist to help you protect a fitness business.
