Brazil

From Italy to Brazil, Global Fitness Giants Share What’s Working for Them

At the ATN Innovation Summit, international fitness operators shared lessons from their markets and revealed plans to expand into the U.S.

Ex-Planet Fitness CEO Joins Brazil Gym Chain Panobianco, Eyes Latin America Growth

Chris Rondeau sees the potential for explosive growth similar to Planet Fitness for Panobianco Academia, Brazil’s largest gym franchisor.

Gold’s Gym Signs Deal for 60 Locations in Brazil

Gold’s Gym has signed a master franchise deal to open 60 locations in Brazil over the next decade, with the first opening in 2026.