Master Knowledge: Joel Jamieson on Data & AI in Fitness

Joel Jamieson, a conditioning expert, online educator and founder of Morpheus and 8Weeksout, joins ATN’s new podcast series

In this episode of the “Master Knowledge Series” podcast, host Eric Malzone is joined by Joel Jamieson, a renowned fitness coach and founder of fit tech platform Morpheus, to discuss the increased role of data in fitness alongside wearables and artificial intelligence.

Malzone and Jamieson explain why it’s a big moment for data-driven coaching in fitness right now — but not a golden moment — at least not yet. They also break down the importance of having a niche when it comes to entrepreneurs in the space, how wearables add accountability, the most important metrics in fitness and more.

Watch this episode of the “Master Knowledge Series” for takeaways on:

• Morpheus’ goals and origins
• Where the value is with wearables
• Whether or not AI poses a threat to fitness coaches

Key Talking Points

• (0:00 – 5:17) Introductions
• (5:17 – 8:16) Coaching data evolution
• (8:16 – 10:20) Modern investment challenges
• (10:20 – 17:01) Data integration techniques
• (17:01 – 21:36) Best wearbables
• (21:36 – 30:15) Understanding HRV
• (30:15 – 34:18) Other metrics to monitor
• (34:18 – 40:38) The AI Factor
• (40:38 – 43:13) Wrap-up