GymGuyz Rolls Into Southwest Atlanta With Mobile Fitness on Demand
Bringing fitness to doorsteps, GymGuyz targets suburban Atlanta with its no-gym-required approach to personal training
GymGuyz, the Long Island-founded mobile personal training franchise known for its bright red vans that bring flexible workouts to clients at home, work and beyond, is expanding into Southwest Atlanta.
Behind the latest location is husband-and-wife team Joel and Erin Castro. A grand opening ceremony is scheduled for June 17 at 2 p.m. at the Fayette County Chamber of Commerce, where community members are invited to join a fun workout.
“At GymGuyz, our mission is to help people lead happy, healthy lives through fitness,” Erin Castro said. “We’re not just offering a service; we’re providing the support needed to help individuals become their best selves and achieve their fitness goals, no matter the size. We’re incredibly excited to make a positive impact in Southwest Atlanta and in the lives of those who call it home.”
The mobile training company, now operating in over 1,300 cities in three countries, offers personalized fitness programs ranging from strength and cardio to sports conditioning, weight loss, youth training and senior fitness. Services also include assisted stretching and nutrition counseling, with options available for individuals or groups. The franchise has also expanded to serve clients at corporations, schools, hospitals and residential communities.
In an interview late last year, GymGuyz founder and CEO Josh York outlined the personal training franchise’s plans for 2025, noting that its agile concept has helped franchisees avoid the typical challenges of brick-and-mortar fitness franchises.
He also pointed out that many fitness consumers with gym memberships struggle to show up and instead value the flexibility, human interaction and accountability offered by the GymGuyz experience. According to York, GymGuyz clients are consistent, engaging in training and stretching sessions two to seven days a week.
“We have businesses using our services seven, eight hours a day, five, six days a week,” York said. “I call it aggressive recurring revenue. But at the end of the day, everything’s about convenience, and that’s why we’re continuing to dominate and disrupt the entire fitness industry.”