Black Friday weekend is in full swing – don’t snooze on these sales from Omorpho, HigherDose, Raw Nutrition, On, Pvolve, Alo, Viome, Bon Charge and more
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Black Friday is a workout in itself – but you don’t have to brave the crowds to score the best deals on activewear, fitness gear, wellness essentials and more. Weeks before Thanksgiving, many of the best Black Friday sales were already offering major markdowns on the best women’s and men’s activewear brands, wearables, recovery tech, stress relief products, supplements and more.
Now that the post-feast holiday is here, the deals just keep getting better. (Looking for studio deals? We’ve rounded up the best Black Friday gym membership and wellness treatments savings here.)
At a Glance: The Best Black Friday Deals on Fitness & Wellness
- Raw Nutrition Take up to 75% off sitewide
- Alo Take 30% off with code FRIDAY
- On Take up to 50% off
- Omorpho Take up to 60% off
- Eight Sleep Take up to $700 off
- Bon Charge Take 25% off sitewide
- Kineon Move+ Pro Get $340 off with code ATN10
- HigherDose Take 20% off sitewide with code BFCM2025 and get 30% off bundles
- Whoop Get one year for as low as $129
- Oura Take up to $150 off the Ring 4
- Headspace Take 50% off a one-year subscription
- Beast Take 20% off sitewide
- Therabody Take up to 50% off
- Plunge Take 25% off
- Forme Take 20% off with code FRIENDS20
- Tonal Take to $1,200 off
Looking to get the very best Black Friday deals on home gym equipment, health tests, wearables and even gifts for your favorite fitness devotee? Don’t sweat it: we’re rounding up the best holiday sales online to keep you stress-free and active this season and beyond.
Black Friday 2025 promises major markdowns on a wide range of fitness and wellness products both in stores and online. Expect to save up to 80% on popular fitness gear like treadmills, yoga equipment and running shoes, as well as cutting-edge tech such as fitness trackers and bone-conduction headphones. Wellness enthusiasts can look forward to deals on at-home testing kits, cold plunge tubs and skin care gadgets. Whether you’re shopping for yourself or holiday gifts, these sales offer the perfect chance to invest in items that elevate everyday well-being.
Our top picks include rare savings on fitness and wellness trackers from Whoop and Oura, red light recovery and skin care devices from HigherDose and Solawave, stylish activewear from Alo and Athleta, home gym gear from NordicTrack and Pvolve, and more. Even better: many products are HSA/FSA eligible, such as red light face masks, gut tests, protein powders and more.
When Is Black Friday 2025?
Black Friday is on Nov. 28, the day after Thanksgiving (Thursday, Nov. 27). This is a prime opportunity to snag exclusive online-only discounts, often with free shipping or added perks. Cyber Monday takes place on Dec. 1.
The Best Black Friday Fitness & Wellness Deals
Below, Athletech News has rounded up the best fitness and wellness deals you won’t want to miss. We’ve organized our list into product categories, such as in-store and online retailers, activewear, gym memberships and fitness/wellness apps, home gym equipment and gear, tech and wearables, sleep tech and accessories, health tests, supplements and more.
Stay tuned as we’ll be updating this list through Cyber Monday.
The Best Black Friday 2025 Sales: Activewear, Shoes & Accessories
Omorpho
Take up to 60% off Omorpho’s G-Vest, G-Tank, G-Shorts and more weighted workout apparel and accessories
On
Take up to 50% off past season items
Alo
Take 30% off sitewide with code FRIDAY
Rhone
Take 25% off sitewide or 30% off orders $300+
Forme
For a limited time, take 20% off sitewide with code FRIENDS20 and get free shipping on orders of $250+. Plus, get a free tote bag with orders of $500+
Outdoor Voices
Take up to 40% off sitewide and up to 50% off OV Extra
Beyond Yoga
Take 30% off sitewide and up to 75% off sale items
Ten Thousand
Take up to 45% off sitewide
Move by Mate
Take up to 40% off sitewide and up to 50% off OV Extra
Public Rec
Take 50% off sitewide
Municipal
Take 30 to 70% off sitewide
Set Active
For a limited time, take 30% off sitewide
Gymshark
Take up to 50% off sitewide and an extra 25% off with code EXTRA25
Allswift
Take up to 20% off select styles at Allswift’s Amazon store
Nike
Take up to 50% off select footwear, activewear and accessories with code BFRIDAY
Spanx
Take 30% off sitewide, including on activewear
Glowmode
Take 20% off sitewide and up to 40% off sale items
Fabletics
For a limited time, new VIP members get 80% off everything (limit 2 items)
Hoka
Take $20-$60 off when you spend $200-$300 or more
Chamelo
Through Nov. 27, take up to 20% off sitewide
The Best Black Friday 2025 Fitness Sales: Gym Memberships & App Subscriptions
Centr
New members get 25% off one year of Chris Hemsworth’s Centr fitness app, which includes Hyrox-certified training and more programs. Plus, save up to 20% off equipment
Orangetheory
Get your next month free when you sign up for a new Premiere or Elite membership with heart rate purchase
Headspace
For a limited time, take 50% off annual subscriptions
Bodi
Get an annual BODi subscription with free gifts for only $99; plus, take 25-30% off supplements and up to 75% off equipment
Fiit
Take 50% off your first year of membership with code BFPRESALE25
Calm
Take 50% of Calm Premium
The Best Black Friday 2025 Sales at Fitness & Outdoors Retailers
REI
Through Nov. 24, save up to 30% on REI Co-op gear and up to 50% off sale and Outlet items
Backcountry
Through Dec. 2, take 20% off full-priced items
FP Movement
For a limited time, save 25% off sitewide when you spend $500+ or 20% off when you spend $250-$499
Huckberry
For a limited time, take 15% off sitewide
Dick’s Sporting Goods
For a limited time, take up to 50% off sportswear, equipment, footwear and more
The Best Black Friday 2025 Sales: Home Gym Equipment & Accessories
Tonal
Through Nov. 26, take $1,000 off the Tonal 2 or $1,200 off the refurbished Tonal 1
Pvolve
Take 20% off sitewide with code BF20 and get a free Sculpt 9 with any bundle purchase from the Jennifer Aniston-approved brand
Built for Athletes
Take 25% off sitewide
Piurify
Take up to 50% off sitewide
The Sculpt Society
Take 25% off sitewide
BowFlex
Save up to $600 on select home gym gear, including bikes, ellipticals, weights, benches and more
Lekfit
Through Dec. 1, take 25% off sitewide with code EBF25
Peloton
Through Dec. 1, take up $1,300 off treadmills, up to $800 off bikes, up to $300 off rowers and up to 50% off select footwear and activewear
Ergatta
Take up to $650 off Ergatta Rowers; read our review of the Ergatta Luxe here
Echelon
Through Nov. 29, take up to 70% off ellipticals, treadmills, rowers, cold plunge and more
NordicTrack
For a limited time, take up to $1,300 off smart machines and up to $2,200 bundles. Through Nov. 16, take an extra $100 off on orders of $2,499+ with code BLACKFRIDAY
Core Home Fitness
Through Nov. 30, save on select home gym equipment, benches, dumbbells and more. Plus, use code FRIDAY50 to get $50 dumbbells
WellFit
For a limited time, take up to $570 off select treadmills and walking pads
Speediance
Through Dec. 1, save up to $1,200 on select Gym Monster bundles
Bells of Steel
For a limited time, get 5% off $500+, 8% off $1,000+, 12% off $2,000+ or 15% off $3,000+
The Best Black Friday 2025 Deals: Fitness & Wellness Tech & Wearables
Whoop
Through Dec. 2, get the Whoop 5.0 + 12-month Peak Plan for only $199 (save $40) or the Whoop MG + 12-month Life Plan for just $299 ($60 off). Plus, take up to 20% off Whoop 5.0 accessories and Whoop Body and up to 70% off Whoop 4.0 accessories; exclusions apply
Oura
Through Dec. 1, take up to 30% off titanium styles of the Oura Ring 4
Google Fitbit
Take up to 40% off select Fitbit fitness trackers
Shokz
Through Dec. 2, take up to 30% off select bone conduction headphones and earbuds and enjoy buy one, get one free deals. Plus, take an extra 5% off with code SHOKZBFCM2025. Get a sneak peek at Shokz’s Black Friday sale here
The Best Early Black Friday Wellness Deals 2025: Recovery Tech
Bon Charge
Take 25% off sitewide, including on red light face masks and caps, infrared PEMF mats, sauna blankets, cold therapy and and more
Kineon
Get the Kineon Move+ Pro for only $359 (reg. $699) with our exclusive discount code ATN10
Hyperice
Save up to $250 on select products
HigherDose
For a limited time, take 20% off sitewide with code BFCM2025 and get 30% off bundles
Therabody
Take up to 50% off massage guns, red light therapy face masks, recovery devices and more
Chirp
Save $40 to $100 off massage devices and take up to 20% off Relief Wheels and Halo Pads
Plunge
Through Nov. 30, take up to 25% off cold plunge tubs, saunas and bundles
Prungo
For a limited time, take up to 63% off red light therapy recovery devices
The Portable Infrared Sauna
$997 ($1,399), 28% off
Take more than $400 off the Portable Infrared Sauna that features graphene heat, far-infrared red light therapy, low-frequency PEFM and negative oxygen ions
FlexBeam
$449 ($549), 18% off
Through Nov. 21, take up to $120 off the portable red light therapy device when you purchase with the Pro membership
The Best Black Friday 2025 Self-Care Deals: Red Light Therapy Skin Care
Solawave
While supplies last, enjoy buy one, get one free deals on red light face, eye and neck masks; four-in-one facial wands; skin care products; and more during Solawave’s Black Friday sale.
Omnilux
Through Dec. 3, take up to $275 off select face masks, anti-aging bundles and bestsellers
Lyma
For a limited time, take 25% off the bestselling Lyma Laser and more than 20% off the Lyma Laser Pro gift set
Bon Charge
Take 25% off sitewide, including on red light face masks and caps, infrared PEMF mats, sauna blankets, cold therapy and and more
The Best Black Friday 2025 Wellness Sales: Supplements & Nutrition
IM8
Take up to 35% off the David Beckham-backed brand
AG1
Take 26% off your first subscription order with code HEALTHY26
Zoe
Take 20% off Zoe Daily30+ with code CYBER20
Raw Nutrition
Through Dec. 1, take up to 75% off sitewide with code RAW
Arrae
Take 20% off sitewide with orders of $100+.
Liquid IV
Through Nov. 30, take 30% off sitewide and get a free gift with code BF2025
Gruns
Take up to 60% off your first subscription delivery or 44% a one-time purchase
Cymbiotika
Take 25% off sitewide with orders of $100+
Armra
Take 20% off sitewide with code BLACKFRIDAY and 30% off your first subscription with code HOLIDAY30
Bubs Naturals
Take up to 50% off sitewide
Ritual
Take 40% off sitewide
The Best Black Friday 2025 Wellness Sales: Health Tests & Devices
Viome
Save up to $120 on select health tests during the Black Friday sale
Labcorp
Take up to 20% off select hormone tests
AlterMe
Save $299 on the AlterMe Program with code LIMITED200
Everlywell
Through Dec. 1, take 30% off at-home lab tests with code WELLNESS or $100 off Everlywell 360 test with code 360HEALTH
Lumen
Take 50% off the metabolism coaching device
The Best Black Friday 2025 Wellness Sales: Sleep & Stress Relief Brands
Hatch
Take $30 off the Hatch Restore 3 clock
Bearaby
Take up to 30% on weighted blankets, bedding, pillows, sleep masks and more stress-relieving sleep accessories
Ultrahuman
Through Dec. 1, take 40% off the ambient sleep and respiratory tracker that provides insights into what affects your sleep in your home. The deal brings Ultrahuman Home down to $340.38 (reg. $549)
Eight Sleep
Take up to $700 off the Pod 5 (reg. $3,049)
Naturepedic
For a limited time, take 20% off sitewide and get up to $575 in free gifts
Apollo
$338 ($448), 25% off
For a limited time, take $110 off when you buy the Apollo sleep wearable with SmartVibes technology or take $150 when you buy two
Chilipad by Sleepme
Take up to 25% off the Chilipad
Dream Recovery
Take 30% off sitewide and get your first month free (or 42% off) when you subscribe to the Second Wind Nasal Strips and Dream Mouth Tape bundle
The Best Black Friday 2025 Wellness Sales: Home
Beast
Through Dec. 7, take 20% off sitewide and get free shipping
Canopy
Take up to 50% off sitewide
Caraway
Take 25% off sitewide
Lettuce Grow
Through Nov. 27, take 25% off Counterstand and Farmstands with code BF25
The Best Black Friday 2025 Fitness Sales: Sports & Outdoors Gear
Retrospec
Through Nov. 30, take up to $200 off adults’ and kids’ bikes, e-bikes, skateboards, safety gear, stand-up paddleboards, inflatable platforms and more
Helinox
Take 35% of sitewide
Buzz EBikes
Through Dec. 13, take $500 off select ebikes and save 25% off accessories with bike purchase
Bote Board
Take up to 30% off select gear, 20% off packages and 10% off everything else; plus, get a free pack when you spend $1,000+
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