About Erin Schmidt

Americans Are Spending More on Supplements, Especially Performance & Recovery

The biggest yearly sales growth in the vitamin and supplements category was seen in the areas of performance/nutrition, mood and digestion.

Low-Cost Gyms Poised To Thrive Amid Rise of Weight Loss Drugs

The rise of GLP-1s will cause more people to seek gym memberships and could benefit the fitness industry in other ways, analysts predict.

In-Person Fitness Rebounds Post-Pandemic, IHRSA Report Finds

Members continue to return to gyms and studios in the U.S. and abroad, according to the 2023 IHRSA Global Report.

Fitness Financials: Earnings Insights From Q2 2023

Athletech News highlights trends that the major publicly traded fitness companies reported for the quarter ended June 30, 2023.

man poses next to a kettlebell in Vuori shorts

Activewear Brand Vuori Said To Be Mulling IPO

Vuori, a competitor to Lululemon, has quickly gained market share in the premium activewear space, hitting a $4 billion valuation in 2021 .