America’s Biggest Gym Brands by Location Count
According to new data, 24-hour gyms and low-price operators are dominating the U.S. fitness market, although some boutique studio brands are also flourishing.
ACSM Updates Strength Training Guidelines in Major Shift
The American College of Sports Medicine has published its first new position on strength training in 17 years, calling for consistency over complicated routines.
Pvolve Eyes NYC Expansion Through Local Franchise Owners
Functional fitness brand Pvolve is aiming to open 5-10 new locations throughout New York City, with a focus on local entrepreneurs as franchise owners.
Gyms & Studios Are Taking Over America’s Retail Spaces
Last year, service-oriented tenants, led by gyms and spas, accounted for over 50% of total retail square footage in the U.S. for the first time.
Life Fitness Brings Equipment Into Les Mills Classes in New Partnership
The deal will see Life Fitness / Hammer Strength bikes enter Les Mills’ online cycling classes, as the equipment supplier […]
Spartan Race Adds HSA/FSA Payments Through Flex
The partnership will allow eligible participants to use pre-tax healthcare funds towards Spartan's over 250 obstacle course endurance events across the globe.
Echelon, Primal Partner To Combine Connected Tech & Strength Equipment
The two brands are coming together to create a unified performance ecosystem that leverages Echelon's tech and Primal's strength equipment.
iFIT Wants To Turn Social Media Stars Into Fitness Coaches
iFIT is betting on the growth of fitness influencers in a new incubation program designed to help spotlight and develop emerging talent.
Daxko Launches GLP-1 Program for Fitness Operators
Software giant's Daxko's new Elevate Wellness program helps gyms and clubs link members with licensed telehealth providers to offer GLP-1s and other services.
Technogym Rolls Out New AI Features for Personal Trainers, Gyms
Technogym's new AI Ecosystem leverages data from more than 38 million users, featuring an AI coach and an AI assistant for operational tasks.
