Finalists will be honored during the ATN Innovation Summit this June in NYC, where we’ll announce the winning Power Players

Athletech News is proud to announce the finalists for Power Players 2025, the premier award dedicated to recognizing the achievements of executives and changemakers in the fitness and wellness industry.

The Power Players 2025 finalists are making a difference in their companies and across the entire industry – whether it’s a CMO crafting a viral campaign, a CEO leading a successful turnaround or a founder redefining a category with an innovative product.

This year, from a pool of many deserving applicants, we’ve selected finalists across 12 distinct categories – from “CEO of the Year” to “Longevity & Functional Health Innovator of the Year,” and many more. We’ve also honored one recipient with the prestigious “Lifetime Achievement Award.”

Each category has up to five finalists, all of whom are among the best in their field. In the weeks ahead, ATN will be unveiling more about what makes this year’s finalists deserving of recognition. 

On June 18th, during the ATN Innovation Summit 2025 in New York City, we’ll be hosting a special ceremony announcing the winning Power Players for each category. We’ll also be honoring the Lifetime Achievement Award recipient. 

To see the full list of the Power Players 2025 finalists, including the Lifetime Achievement Award recipient, click here.

Also, don’t forget to reserve your spot at the ATN Innovation Summit 2025, a can’t-miss, two-day event in New York City featuring immersive content, experiential product lounges and ample networking opportunities. To get your ticket or learn more, click here.

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